The Schipul Team has been busy planning speaking and activities around the upcoming SchipulCon Conference in Houston, TX. Search Engine Optimization is clearly a focus as we host Matthew Inman in a…
Google has recently rolled out some changes to their search results pages. If you are an avid Google News user most of these changes wont seem that new but to others its a whole new ball game. Below…
Let’s face it, we are in a renaissance period for the internet. Things are going great, more and more people are hoping on board and more and more businesses are realizing the value of having an…
Are you frustrated with your Web site ranking in the Search Engines? Installed Web Analytics but don’t know what to do next? Know you need to measure traffic on your site, but not sure what you can…
Forrester recently released their ‘US Interactive marketing Forecast, 2009 to 2014’ and it has some very interesting numbers. Most notably is that Interactive Marketing will represent 21% of all…
If you are on Twitter I’m sure you’ve encountered that surreal moment when a company/organization/individual starts following you after you tweet about them. Sometimes it is great and sometimes it is…
I suspect Microsoft has long felt the burr under their saddle when talking about Google. Looks like their competitive nature has them back in the headlines. They are unveiling the newest updates to…
Most people on Twitter have found their way over to the Twitter search tool at http://search.twitter.com. It will show a reverse timeline of all tweets containing keywords you are interested in…
When revenue dollars dip or seem to slow, it is natural to review tactics with a closer eye. One way to stay competitive is target specific and trending keywords. Everyone is looking for a good value…
There is hardly an hour much less a day that goes by without a mention of Twitter and it’s growing influence. Eric T. Petersen has watched the growth of Twitter and built a new set of terms to…
If you aren’t too familiar with Google AdSense let me first explain what that is then we’ll get into how you are now in control – somewhat. Google AdSense Explained Google AdSense is a partnership…
If you are a blogger or you are thinking about getting into blogging to increase your revenue from your site please take heed over recent blog posts concerning paying someone to blog for you or your…
Back in August Microsoft released their Photosynth app out into the wild. Since then they have had the following photosynths created; Auto Parts Store, Idaho Capital Renovation, Great Pyramids of…
Search Engine Marketing Expo at SMX West included tactical sessions in addition to strategy. One of the tools presentations included a focus on Word Press plug-ins available to help manage Search…
The 411 on 301s 24/7. Or in other words, the 301 redirect is probably one of the most powerful tools available to an SEO. Discover how to move your link equity from an old to new domain, deal with…
SMX West 2009 - What are the SEO efforts from a technical standpoint? This session looks at “status report” metrics you can tap into such as link counts, page counts and more to measure value, set…
Morning session at the SMX West Expo for the Social Media track: SearchWiki, Google Personalized Results and search customization based on previous queries or geographic location are all ways that…
This session focuses on reputation. What do people find when they search for you by name? Is it negative? If so, what do you do? What can you do? This session explores some of the tactics available….
Keywords are still the words and text used to query the web. Not using images and video yet on a large scale basis, but keyword research is still the main table stake. One of the first sessions at…
Search in 2009 is the opening keynote at this year’s SMX Conference. Danny Sullivan is conference co-chair and Search Engine Land’s editor-in-chief. The crowd at SMX West ranges from in-house search…
